Are you a growing software or service provider targeting e-commerce business owners? Are you looking for more representation of your brand in the China and Asia markets? We understand you can’t be everywhere, are you also aware you need to have people on the ground in China to help represent and grow your business in the region?

Don’t go it alone! Expanding in the Asia region is a massive undertaking and its best done when you pool together knowledge and resources.

The Global From Asia Alliance is a group of quality businesses looking for more representation in the Asia market. The GFA team is here to help you by having part time or dedicated staff for your business, on the ground in China, to help do sales and after sales support. By having an alliance (group, network) of other businesses, who are not competing, going after the same customer base a lot of synergies can happen.

As a business owner of a growing software or service brand, we understand how important your brand and your growth is. It is always a tricky balance of keeping the quality of your brand high while also growing fast into new markets. The GFA Alliance understands that and respects that and believes is a top choice for your business to enter and grow into the China and Asia region. Here’s a few of those reasons why:

The founders of Global From Asia are a Asia business veterans. Michael Michelini has been in China since 2007 and started doing e-commerce since 2004. Wendy Wang is a China management expert, having scaled multiple businesses in China with local teams. So you can rest assured your account representative will have the tools and guidance they need in their daily work.

The organization is all about educating and empowering its audience, and has grown a strong media brand and audience over the years in the market. You can leverage this brand to grow your brand in Asia. By being part of the GFA Alliance, your brand will be displayed at all major media events – both online and offline – to grow your presence and build trust in the marketplace.

A lot of the administrative work and setup work needs to be done either as a group or one by one. Let’s stop working separately and handing over our money to admin and consultants. Instead, put the money where it is needed most – into marketing and sales initiatives. By you coming to China on your own, you’ll spend a half a year or more just doing paperwork and administrative tasks. Burning through that valuable time and money you then can get started on the marketing. Skip that headache and jump into the marketing process with the GFA Alliance, we went through all that admin headache so you don’t have to.

In China and other parts of Asia, once a relationship is built and trust is there – introducing a new product or service is a natural progression. Leverage our network to skip the long and painful process of starting that relationship from scratch. Because our alliance doesn’t have competing services, we can organically introduce and share new products and services as they are brought into the alliance.

The other GFA Alliance members are great people to know! Just within the alliance itself you can make synergies, cross-promotions, and business deals that you didn’t imagine possible. By seeing complimentary service providers and software vendors on a regular basis (in our management calls and other event chances) you will build a relationship with others in the alliance. It won’t be too hard to foresee long term collaboration happening with some of these members.