What is a podcast? Basically it's "internet radio" - audio content you can listen to anytime, anywhere. This show covers topics for business owners who leverage Asia to run an international empire. Learn about cross-border e-commerce, international entrepreneurship, and global business strategies from entrepreneurs around the world.
Learn about company setup, banking, taxes, and corporate upkeep. Podcast interviews and blogs to help guide you.
Learn how to grow your business with topics on e-commerce, sales, marketing, and logistics.
Want to re-locate to another country? Asia on your radar? Traveling here on business, we have some tips for you!
GFA 482. Sören Dittrich reveals how a lean German Amazon seller uses Python, data analytics, and AI to spot profit leaks and thrive in the 2025 margin squeeze.
GFA 481. Sivan Gilad of SoGreenPack shares how sustainable packaging can reduce tariffs, improve margins, and differentiate brands—plus tactics for navigating 2026's trade chaos.
GFA 480. Jane Santichaivekin reveals how to scale e-commerce through affiliate creator programs in 2026—moving beyond paid ads to sustainable growth via live commerce & AI.
GFA 479. Mike & Augustas discuss the tough realities Amazon sellers face heading into 2026—margin compression, event challenges, and why adaptation is key to survival.
GFA 478. Mike Michelini interviews Danan Coleman on a yacht in Phuket about 2026 e-commerce trends, breakthrough software tools, AI automation, and TikTok Shop's rise.
GFA 477. Mike Michelini shares 21 years of e-commerce wisdom: from Wall Street to Amazon seller, discussing AI's impact on business, the freelancer-to-owner transition.
GFA 476. Mike Michelini shares 10 lessons from 17 years of cross-border e-commerce between Asia and the West, covering branding, China's digital landscape, and authentic localization strategies.
GFA 475. Tomer Rabinovich shares his journey from magician to 8-figure Amazon seller, revealing his two-manager scaling framework and why he only exits for life-changing money.
GFA 474. Host Mike Michelini and MC Peter Miller dive into the Cross Border Summit 2025, revealing the new GFAVIP ecosystem, interactive features, and the powerful "Ignition" theme. Learn how the unique Chiang Mai setting during Loy Krathong adds to the global growth experience.
GFA 473. Colin Raja shares data-driven Amazon FBA launch strategies, buyer segmentation secrets, and how to navigate 2025's algorithm changes for sustainable e-commerce growth.
GFA 472. E-commerce veteran Alex Tran reveals his Digital Twin Method to help Amazon sellers test new products and build their own customer list for free before buying inventory.
GFA 471. Amazon's A9 algorithm reverse-engineered! Brian Johnson of DeepM.ai shares how his deep learning platform analyzes 30M+ data points to find organic ranking gaps. Learn why #1 isn't always the goal.
GFA 470. A boots-on-the-ground look at Shenzhen's logistics hub with Mike Michelini and Justin Lin. Get real-time insights on global shipping, economic trends, and actionable e-commerce strategies.
GFA 469. People management coach Mads Singers joins the GFA Podcast to share strategies for building proactive teams, balancing leadership and management, and scaling cross-border e-commerce.
GFA 468. Sean Chow of Smickees LLC shares his 10-year Amazon FBA journey from $20K debt to eight-figure success. Learn his systematic product development framework, consumer insights methodology, and why thinking like a consumer goods company beats FBA hacks. Featuring discussions on skill stacking, cash flow vs. asset building, maintaining growth mindset while living in Asia, and insights from mentoring over 100 Amazon sellers. Essential listening for advanced e-commerce entrepreneurs ready to scale beyond seven figures.
GFA 467. Learn AI-powered strategies to grow your Amazon FBA business from Global From Asia’s Bangkok workshop. This episode covers customer avatars, brand protocols, AI listings, competitor research, and free tools.
GFA 466. Discover how AI avatars are revolutionizing the Amazon FBA and e-commerce space in this episode of Global From Asia. Host Michael Michelini interviews Katrina McKay, the virtual brand ambassador for New York Bar Store, as she shares how she uses AI tools for viral video content, customer engagement, and growing a digital brand. Bonus: Meet GFA’s new community manager and get a preview of Cross Border Summit 2025!
GFA 465. Startup horror stories turned growth lessons. Mike shares 3 epic founder fails—from ecom to Web3—live in Bangkok. Rug pulls, real talk, and rebuilding.
GFA 464. AI is transforming ecommerce with personalized recommendations, dynamic pricing, and 24/7 customer support. In this episode, Mike Michelini shares real-world applications, top tools, and actionable prompts to kickstart your AI journey—no matter your business size.
GFA 463. Get a transparent business update from Mike Michelini and the Global From Asia team. In this mid-2025 podcast, explore the latest from Venture Seed, Shadstone, Cross Border Summit, and more. Opportunities to collaborate and grow—listen now!
GFA 462. Mike shares trends from his Asia trip with highlights from the Canton Fair, Singapore’s rise in finance, and Vietnam’s seller boom — plus how AI is reshaping the future of work.
GFA 461. Join us live from the Canton Fair 2025 for a timely episode on rising tariffs, trade tensions, and survival strategies from global trade experts.
GFA 460. Michael Michelini explores the need for decentralized ecommerce, reflecting on the current landscape, challenges with centralized platforms, and how projects like DeCom and Hamza are building a better future. Plus, a look ahead to the Cross Border Summit 2025 in Chiang Mai.
GFA 459. From corporate life to POD success—Nap’s inspiring shift to entrepreneurship and launching GFA Nexus in the Philippines.
GFA 458. Discover how blockchain and AI agents are transforming eCommerce and what businesses need to do to stay competitive. Learn key insights, practical strategies, and essential resources to navigate the future of digital commerce.
GFA 457. Join us as we talk with Engel Jones about shaping our identity, overcoming challenges, and embracing personal growth. Learn how faith, mindset, and self-awareness can help you define who you are—now and in the future.
GFA 456. Discover how ecommerce brand owners can leverage affiliate content sites to boost revenue. Shlomo joins Global From Asia to discuss strategies, structuring, and real-world case studies. Listen now!
GFA 455. How will Donald Trump’s new tariffs and tax changes impact cross-border ecommerce? In this episode, Justin Lin, CEO of Easy China Warehouse, shares strategies for sellers to adapt and thrive amidst evolving trade policies.
GFA 454. Will AI agents replace us, or can entrepreneurs and investors leverage them to stay ahead? Richard Patey joins Global From Asia to discuss AI agents, asset ownership, and strategies for navigating the AI disruption wave. Tune in now!
GFA 453. Discover essential skills for thriving in a tech-driven future. Join Don Wilder and Mike as they discuss AI, emerging technologies, and the GFA Future Leaders Program, empowering the next generation to succeed.
GFA 452. Discover how to win the tariff battle and achieve 9X success on Amazon with Steve Selikoff. Learn strategies to navigate tariffs, automate processes, and boost your e-commerce growth!
GFA 451. Discover Will’s inspiring journey from California to Thailand as he builds a thriving Amazon business and agency. Tune in for insights, breakthroughs, and lessons for ecommerce success!
GFA 450. Join Dano Falk, an entrepreneur who moved from Germany to Malaysia, as he shares his journey of building a successful Amazon FBA business, working with Chinese suppliers, selling his ecommerce brand, and marketing hacks for sellers. Learn how to cultivate an entrepreneurial mindset and find freedom and opportunity in Asia.
GFA 449. Discover the power of gratitude, not just for the good times but also the hardships that shape us. In this episode, recorded on Thanksgiving in Thailand, Mike shares personal stories, like launching an ecommerce brand during COVID, facing challenges, and persisting through setbacks. Learn how to reprogram limiting beliefs, overcome fears, and embrace growth.
GFA 448. Discover expert tips on leveraging live streaming for ecommerce as Wen shares insights on finding influencers, crafting compelling pitches, and building effective partnerships.
GFA 447. Join us on the Canton Fair floor as Steven Selikoff shares insights on navigating sourcing trends, pricing pressures, and evolving strategies in 2024. Perfect for established sellers looking to stay competitive!
GFA 446. Gain unique insights into the world of Chinese ecommerce as local sellers Alan and Dylan share their journey. Alongside Justin from Easy China Warehouse, we discuss Easy Pro Design—a service enhancing product listings with professional photos and videos—and dive into strategies for selling on top platforms like Taobao, JD, and PDD.
GFA 445. Celebrate 11 years of Global From Asia with host Mike as he reflects on the journey, shares milestones, and reveals exciting plans for 2025 and beyond. Get a sneak peek into the future of the podcast, community, and upcoming Cross Border Summit!
GFA 444. Join us as we chat with John Ho, founder of Alt Chiang Mai, about the rise of coliving communities, the exciting Edge City Lanna popup, and upcoming events like the Cross Border Summit. Discover how web3, crypto, and global communities are shaping Chiang Mai's future. Plus, exclusive 50% off day passes for local events!
GFA 442. Discover how calmness can be your greatest asset in high-stress situations. Join Alexander Avanth as he shares insights on mental performance, 'Outcalm,' and strategic leadership.
GFA 441. Join Peter Miller as he interviews Mike Michelini about what to expect at the Cross Border Summit 2024. Get insights on the agenda, activities, speakers, and an exclusive Phuket yacht mastermind!
GFA 440. Join us for an insightful podcast episode with Fiona, head of Flippa, as we explore the latest trends in cross-border business sales, including shifts in deal flow, the state of e-commerce, and strategic buyer behaviors. Learn more about Flippa's partnership with Global From Asia for
GFA 439. Discover how Chinese sellers are revolutionizing e-commerce with advanced supply chain strategies and logistics optimization. This episode delves into their cutting-edge approaches, Amazon’s packaging efficiency, and insights on staying competitive in the evolving marketplace. Tune in for key trends and actionable tips on improving operations and leveraging global innovations in e-commerce.
GFA 437. Today is not your normal podcast, it is a memorial. Rest in peace Rico Ngoma, fellow podcaster and friend and business associate. We bring on Rico’s business partner “ChinaMike”, MICHAEL SCHIERHORN, and I come on the show to remember the good times of Rico. Let’s remember the positive.
GFA 437. Join us as we discuss the upcoming Cross Border Mastermind in Phuket with Amazon experts Ali Gray and Kayleigh Bendall. Learn about Black Friday sales strategies, leveraging customer data outside of Amazon, and what to expect from this exclusive, high-level e-commerce event.
GFA 436. In this episode, Yalchin from Sellers Sprite delves into the latest trends and strategies in Chinese e-commerce. He explores the rapid growth and competitive landscape of platforms like Temu and TikTok, offering valuable insights and strategies for both Chinese and non-Chinese sellers to succeed.
GFA 435. Tune in to our latest podcast episode featuring Moon Yiu, where we tackle common ecommerce website issues, essential steps for creating an effective shopping cart, and impactful improvements for your site. Moon shares insights from working with D2C clients and ecommerce agencies, along with exciting projects and ways to collaborate. Plus, get a sneak peek at the upcoming Cross Border Summit 2024!
GFA 434. Join us for Brand Building 101: 4Ws of Branding, where we cover the essentials of branding, including mindset, idea generation, funnel mapping, attribution, affiliate and paid ad strategies, real-world examples, and a Q&A session. Discover how to elevate your brand with actionable insights and strategies!
GFA 433. Discover how to optimize your logistics from China in this episode. We discuss our new partnership with Easy China Warehouse, opportunities for customers, and expert tips on enhancing your supply chain. Tune in for strategic advice from industry leaders Brian and Justin.
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"Targeted Advice and Spot On! I loved niched advice and Global From Asia is exactly that. It targets a specific market and really pulls out incredible information about business in Asia."Slappyzsgh United States
"Great information! Very down to earth show with lots of useful information and insights. I am recommending this show to my business partner and friends."Alexchan Hong Kong
"Excellent variety of guests who deliver an enormous value. I look forward to the podcast every week."RJacobsen United Kingdom
"Great podcast about doing business in China and HK. Most of the stuff I have learned while doing business there but there were also some tidbits of knowledge that I wasn't aware of. Definitely worth a listen."bignerdranch United States
"Excellent. I really love the variety of the guests that Mike is able to bring onto the show. Each episode offers new perspectives and tips on how to succeed. This show is a must-listen."JasonIrish United States
"Fabulous for all those NOT living in the US. Michael provides a really different perspective than so many American-centric podcasts. I've heard things on Global From Asia that I've never heard anywhere else."Mummarin Australia
"I've tuned in a couple times, and I really enjoy the topics covered. Great interviews with high-value guests!"KristinaG United States
"Must Listen to Podcast for Doing Business in China. If you're looking to do business in China or move to China this is the one podcast you need to listen to. Mike interviews a variety of guests on importing, exporting, and cross-border payments."Lawster101 New Zealand
"A wealth of information. I am always looking for insider tips when it comes to doing business in Asia, and I found Global From Asia especially helpful in that regard."ericleonardis United States
"Incredible Value for FREE. Can't say enough about it. This podcast has given me more value than any high-cost course or book about doing business abroad."TravelBlogTim United States
"Practical business advice. Global From Asia is one of the few business podcasts I listen to on a weekly basis. Practical advice from someone living the dream in Asia!"DanForDays United States
"Finally a podcast about cross-border business! Finally someone is sharing insights on how to leverage Hong Kong and China for international business."HKBusiness Hong Kong
"Super useful for Amazon FBA sellers. I've learned so much about sourcing from China and setting up companies in Hong Kong. Highly recommended for e-commerce entrepreneurs."FBAmaster Canada
"Refreshing international perspective. As someone based in Europe, I appreciate Mike's global outlook. Not everything revolves around the USA!"EuroTrader Austria
"This podcast has saved me thousands. The tips on company formation and banking alone have been worth their weight in gold. Thank you Mike!"SmartBiz United States
"Essential listening for China traders. Whether you're importing or exporting, this podcast covers all the bases. Love the expert guests!"ChinaTradeGuru China
"Great for digital nomads. As someone who works remotely from Asia, this podcast has been invaluable for understanding the business landscape."NomadLife Thailand
"Mike knows his stuff. You can tell he's been in the trenches. Authentic advice from someone who actually does business in Asia, not just talks about it."AsiaExpat Singapore
"Game changer for my import business. I wish I had found this podcast years ago. Would have saved me so many headaches and mistakes."ImportKing United States
"Quality guests, quality content. Every episode delivers value. This is one of the few podcasts I never skip."PodcastFan United Kingdom
"Perfect for understanding Asian markets. If you want to expand into Asia or source products from there, start here. Excellent resource."MarketExpander Germany
"Comprehensive coverage of cross-border topics. From corporate structures to logistics to payments - Mike covers it all. Impressive breadth of knowledge."CrossBorderPro Brazil
"Helped me navigate Hong Kong company setup. The episodes on HK corporations were exactly what I needed. Practical, actionable advice."StartupHK Hong Kong
"Great for e-commerce entrepreneurs. Tons of useful info on sourcing, shipping, and international business structures. Highly recommend!"EcomWarrior Australia
"One of my favorite business podcasts. Mike has a talent for breaking down complex topics into understandable chunks. Keep up the great work!"BizLearner Canada
"Indispensable for China business. I run a sourcing agency and this podcast has helped me understand the bigger picture of China trade."SourcingAgent China
"Real-world business advice. No fluff, no hype, just practical guidance from people who have been there and done that. Refreshing!"RealBizOwner United States
"Exceptional podcast for Asia business. The depth of knowledge shared here is remarkable. I learn something new every episode."LearnDaily Japan
"Best podcast for international entrepreneurs. If you're building a global business, this is required listening. Period."GlobalBuilder Netherlands
"Changed how I think about business. Mike's international perspective has completely shifted my approach to building companies. Thank you!"MindsetShift United States
"Excellent for dropshippers. Great tips on working with Chinese suppliers and understanding the logistics of international shipping."DropshipPro France
"A must for location-independent entrepreneurs. This podcast understands the challenges and opportunities of running a business from anywhere."LocationFree Portugal
"Helped me understand Asian business culture. Beyond just the practical tips, Mike helps bridge the cultural gap that can trip up Western entrepreneurs."CultureBridge United States
"Fantastic resource for manufacturers. I run a factory in South China and even I learn new things from this podcast. Highly recommended."FactoryOwner China
"The go-to podcast for Hong Kong business. If you're thinking about setting up in HK, listen to this first. It will save you time and money."HKNewbie United Kingdom
"Top notch interviews. Mike asks the right questions and gets real, useful answers from his guests. No softballs here."InterviewFan Ireland
"Essential for trade fair visitors. Before my next Canton Fair trip, I'm going back through the archives. So much good advice here."TradeFairGoer Spain
"Practical and down to earth. No get-rich-quick schemes here, just solid business fundamentals with an international twist. Love it."SolidFoundation New Zealand
"Great community too. Found the podcast, then found the community. Both have been invaluable for my business journey. Thanks Mike!"CommunityMember Sweden
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