Optimizing Our Amazon Listing With Zack Franklin

Michael MicheliniEcommerce Series, Podcast1 Comment


Well, this is a true testament to being in the ecommerce gladiator arena. Zack Franklin, from AMZ Kung Fu, will be karate chopping (is that politically correct to say?!) us here at Ecommerce gladiator about our current moka pot listing.

Topics Covered in this Episode

  • Introduce Zack Franklin

    First time on the podcast – thanks for coming on – great speaker at multiple GFA events and a GFA VIP member

  • Where are we now

    Zack gives some perspective of where we are and where we need to go.

  • Keyword Optimizing Tips for our listing

    What we can do better

  • Keyword Placement tips for Title

    What is the best position for which keyword

  • Thought process of the buyer

    What are buyers thinking when reading these Amazon listings

  • Amazon Keyword research vs Google keyword research

    Differences and similarities

  • Photo Tips and Tricks for Amazon listings

    How to maximize the effect, and some cheap places to get great stock photos to boost your photo.

  • Max Order Quantity

    Where to go to set the maximum order quantity and protect your launch efforts.

  • Urgency of a Listing Launch

    When you should launch, how much time you have, is it fixable later?

  • Connecting with Zack

    How to find you online

People / Companies / Resources Mentioned in this Episode

Episode Length 35:10

Thanks Zack for the brutal feedback. We are listening, Roland is inside Amazon seller central as I type this and making more backend updates but like Zack said, we got this product online and it is a milestone. For listeners serious about Amazon, I hope you are learning from this but don’t get discouraged. Take it step by step. Improve.

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