Part 2 of manufacturing knowledge overload! Last week was a bit more on protecting yourself in the growing F2C (Factory to Consumer) world – this week we are into manufacturing. So now you have the custom product idea, how do you make it a reality. Chris gives us insights on getting an MVP going all the way to mass production manufacturing.
Topics Covered in this Episode
How do you success to perform product development process properly (quickly and with less risk)
I have a framework which I established which guide our team. It include processes and methodology. I really believe in process, framework and structure; I anticipate a lot on manufacturing and certification, because those are barrier who can stop your project and require you to start again all over; I also have a supply chain and a pool of manufacturer and service provider who are good at doing what they are specialized in. I have spent years to identify them and to audit them; I tend to frame very strongly our customer to go in the right direction. Quite often people have not too much experience and don’t have technical skills, We iterate quickly and often. It has a cost, but this is the best way to bring something on the market quickly or to establish a MVP. Sample Process Which phase for each part of the new product development, alpha, beta, and final sample
How do you protect IP when manufacturing in China.
I split the production of the parts and i assembly myself; I don’t show the final market and final design to manufacturer; I don’t give official embedded software; I perform identifying marking apart the manufacturing. Price increase for separating production. How about the price, and complexity, in doing the above to protect your IP?
How do you control quality well when manufacturing
Keep control on the procurement and supply for component and materials; I regularly inspect via quality inspection the production during production (not only at the end); I perform 100% inspection in our own mini production line; I anticipate issue by reviewing sample and understanding manufacturing process and identify potential risk point before mass production to star; Then i establish a qc and testing checklist which I give to our manufacturer so they know what qc point i am going to look at, so they do a first screening; Then I do a second screening to filter, as there is always a percentage of defect. For them it is normal but for western market this is not acceptable.
Do you think quality and price are directly related
I believe it is in some way because quality result from material and from process. If you use low end material, you will end up with a low end product If you have X process in a chain which guarantee quality level but you cut some corners to save money here and there, then your product manufacturing may suffer; Nevertheless I also believe that increasing the quality while reducing price of a product can be done at low cost with using some manufacturing optimization. I am a big adept of Design for Manufacturing and Lean. You can easily reduce the cost of a product if you optimize the number of parts to assembly, simplify manufacturing processes.
What are the typical quality issue you see on mass production
Material and part procurement is the main issue quite often. Manufacturer being under price pressure are usually trying to catch back margin points on procurement by cutting corner on specification; Process calibration (machine, apparatus); Product degradation during move or environment; Product damaging during packing or transportation.
X rules for successful product development in china
have someone who is really technical to manage the product development, someone who is hands on and passionate about engineering and design
anticipate manufacturing and certification issue very early in the design
sources engineering skills (brains), not workers skills (hands)
be clear about what you want from the beginning to be very directive on the product development
keep hand on product development sources files (the 4 keystones)
register your IP if you can, it is not that expensive
People / Companies / Resources Mentioned in this Episode
√ PAG-electronics.com agency
√ Asia Quality Control board member
√ Christopher Oliva’s LinkedIn
√ Last week’s part 1 of this 2 part series
√ Last Chance to apply to be a partner in our E-commerce venture
√ E-Commerce Gladiator TV show
Episode Length 44:13
Thank you Chris for this amazing education. Jeez, I feel like the past 2 episodes were jam packed with value and I hope people get some great
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